Keywords are simple phrases that people like you and me search for using search engines such as Google. But why would you need to learn how to find keywords for an article?
These same keywords can help your site gain more exposure to a specific audience and help you acquire free organic traffic.
But how do you know what keywords should you use and how to select them?
Even though there are thousands of different niches, the process of finding keywords remains the same. And down below, I’ll show you exactly how to find keywords for an article in a few simple steps.
How to Find Keywords for an Article
Know Your Niche
Before doing keyword research, you should know your niche or industry. If you don’t know what your niche is – feel free to read my post that will show you how to choose your own niche first.
Find a Keyword Research Tool of Your Choice
I recommend using Jaaxy because it is one of the simplest yet most accurate keyword research tools. It even offers 30 free searches which give you the ability to grab about 100 of keywords for free – all you need to do is register (no credit card is required).
With Jaaxy, you won’t have to download any software yet simply open their website – Jaaxy.com. I’ve also integrated the Jaaxy keyword research plugin into this post so you can search for keywords directly from this post as you read.
Once you open Jaaxy, all you have to do is write a phrase (keyword) you’d like to learn more about. As you can see in the image below, I used the keyword “how to find a keyword”.
As you can see in the image above, I did not only receive information on the keyword I looked up yet I also received about 20 other keywords.
And that’s exactly how you find keywords for your article. For example, this article is about teaching others how to find keywords – so I could use the keyword I’ve found.
But what if you don’t have any ideas?
Getting Ideas for Your Keyword Research
If you don’t feel like you have any ideas before finding keywords – that’s okay. Even I don’t have many ideas when I start searching for keywords.
But as long as you know your niche – you will easily get ideas. How?
Yes, Google can help you find ideas in just seconds. What I like to use is the Alphabet Soup Technique I’ve learned from Kyle at Wealthy Affiliate. I’ve added his step-by-step video down below.
It’s a technique where you open Google.com and you start typing in words without clicking enter or “search” button straight away. This way, Google will show a list of auto suggestions you can use to find long keywords by only typing in one or two words.
Down below, you can see how I typed in a 2-word phrase “find keywords”. Google helped me with 10 more ideas.
And the best thing is that you don’t need to settle on these keywords. You can still continue adding words to your search and get more specific keywords in just seconds. You’ll find another great example of how I did add two more words to my phrase and I’ve discovered 5 new keywords I could potentially use.
If you’re not a big fan of Google – there’s one more way to find keywords that could help you write valuable posts around them, target specific audiences, and gain exposure to the organic traffic you’re targeting.
The second option is Yahoo Answers. I believe that there aren’t many of you who use Yahoo – and that’s okay. Even I don’t rely on Yahoo. Google is my main search engine.
But Yahoo Answers are a great way to find out exactly what people are looking for.
And then all you have to do is take these ideas to Jaaxy and see what results you get. Sounds easy, right?
Even Jaaxy has a “Related” and “Brainstorm” section right next to the keyword search engine that will help you come up with new ideas.
But what keywords should you use? Keep on reading to find out!
What Keywords Should You Use?
There are a couple of rules when it comes down to choosing keywords for your article so I’ll just put them out:
- They have to be grammatically correct
- They have to make sense
- They shouldn’t be too broad (due to a larger number of competitors)
- They shouldn’t be too narrow (lack of potential visitors)
- They shouldn’t be keywords used by stores and top websites
Other than that, everything is allowed! It’s not as hard as you thought it would be, right?
Good. You shouldn’t be scared of doing keyword research. In fact, keyword research can help you discover new topics you could cover in your blog, niche site, or even in a YouTube video.
I am sure you have noticed all the numbers in Jaaxy (and pretty much any other software), but what do they mean?
Now when you know what keywords to avoid – let’s jump straight in to the selection of keywords in Jaaxy.
How to Select Keywords For an Article Using Jaaxy
No matter what keyword you search for, the Jaaxy taskbar will always be there to guide you.
But what does this taskbar mean and why is it there? This specific taskbar explains itself once you hover your mouse over each term and it’s there to help you learn more about the keywords.
Therefore, Jaaxy taskbar will tell you:
- Keyword – Keyword phrases
- AVG – Average number of searches that the keyword receives per month
- Traffic – Visits to your website if you achieve first page rankings in the search engines
- QSR – It stands for Quoted Search Results which tells a number of competing sites for the same keyword in search engines
- KQI – It stands for Keyword Quality Indicator where Green stands for Great and Red stands for Poor
- SEO – A score based on traffic and competition. The higher the score gets – the easier it will be to rank for this keyword.
- Domains – You can immediately check whether a domain name is available for the keyword you searched for, in case you’re looking for a new domain name for a business.
While this might seem a lot – it’s actually not. These parameters tell you the search volume of a keyword, competitors you will face, but also the difficulty you will face ranking for the keyword.
Of course, more people you reach – more visitors you will be able to get. But you still have to keep in mind other competing sites who will be your direct competitors once you try and rank for the same keyword.
So to find the best keywords out there, you would want to:
- Keep the QSR level below 300 when your site is just starting out
- Mostly aim for Great (Green) KQI
- Aim for SEO higher than 80-85
- Focus on AVG traffic and go for <50 searches/month
There are some exceptions but that’s about it!
Finding keywords isn’t a difficult process, and once you learn how to find keywords for an article, you will know how to find keywords for almost any other purpose.
Most people start out by looking out for a couple of terms in a popular keyword research tool, but not many people know how to select keywords for an article.
In this post, I showed you how to get ideas for your research, how to find keywords, how to learn what keywords to use in your posts, but also how to use the Jaaxy keyword research tool to its fullest potential.
No matter what niche you are in – you will be able to find dozens of keywords within minutes. I highly recommend keeping a list of all keywords you find so the next time you are in the editor – you can simply choose a keyword and write a post around it.
Jaaxy has a “Saved Lists” feature which allows you to keep keywords all in one place with all stats showing at the same time which always makes my keyword choice simple and straightforward.
Did you ever try and find keywords for your articles? How did it go?
If you need any help, have any questions, or you’d like to discuss any software or techniques – feel free to leave a comment down below and I will do my best to help you out!